Jake started Build You from his dorm room at Babson College during his Sophomore year of undergrad. With his agency experience, journey building a 11.5k subscriber YouTube channel, and generating over 1M+ LinkedIn impressions in a year, Jake is excited to help companies build their communities into raving fans. When not working, Jake enjoys playing tennis, going to the gym, and cooking for his family.

Madison has been with Build You for 2.5 years, running our public relations team, after receiving her BS from Boston University where she majored in Media Science. She has landed countless press articles for our clients that have generated a local and national buzz. Outside of work, she enjoys baking and traveling the globe.

Erica leads the charge on developing outreach campaigns that put our clients in front of the right people, building relationships with potential clients, partners, and community organizations along the way. She has a sharp eye for spotting new audiences and partnership opportunities before anyone else sees them.

Build You’s first ever employee, Ryan Lytle, is our graphic design and writing content guru. He ran his design firm business for 8 years, which Build You acquired in 2024. Ryan is an operations and project management connoisseur that is an integral part of delivering success to our clients.